Let's take a few examples on how to read the Trend table :
Example #1
From Feb 14 to Feb 20, advertiser Carrefour SA via the buyer Carrefour – 895638 DV360 was the market's #1 spender in Deals thanks to a Private Auction Deal at a CPM of €11.46 which delivered a 1×1 Display format.
You were Not positioned on this programmatic campaign as no sign of such activity had been recorded on your programmatic channels.
Example #2
From Feb 14 to Feb 20, advertiser Hyundai Group via the buyer Affiperf UK – DV360 was the market's #3 budget spender in Open Auction for the Video Pre-roll format at a CPM of €9.36
You were Behind the market on this programmatic campaign as calculated by Manadge.
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